Who does DAD work with?
Businesses, public bodies, and purpose-led organisations, with a particular commitment to County Durham and the North East.
and Data
Contact
Bring the decision you are trying to make.
You do not need a finished brief. A useful first conversation starts with the outcome, the evidence available, and what is getting in the way.
Start here
Email DAD
Share a little about the decision, challenge, or opportunity. Jose will reply directly to arrange an initial conversation.
jose@durhamanalyticsanddata.co.ukBased in County Durham. Working across the North East and throughout the UK.
Three useful prompts
- 01
What needs to change?
The decision, behaviour, or outcome you need to move.
- 02
What evidence do you have?
The data, analysis, insight or lived experience already available.
- 03
What would success look like?
A practical result and a way to know whether it has been achieved.
Good to know
Practical, proportionate, and shaped around you.
What can an engagement look like?
A focused diagnostic, a defined analysis or modelling project, a strategy and roadmap, tailored training, or embedded senior support.
Does every project involve AI?
No. DAD uses the method that best fits the outcome. Sometimes that is AI; often the biggest value comes from clearer questions, better evidence, and disciplined delivery.